Effect of Counter-Narratives and Credibility of Sources on Emotional Response: A Study of Instagram and WhatsApp Followers

Septiawan Santana Kurnia (1) , Zulfebriges Rahman Zul (2) , Doddy Iskandar Cakranegara (3) , Sandi Ibrahim Abdulah (4) , Depi Agung Setiawan (5) , Prima Mulyasari Agustini (6) , Yenrizal Yenrizal (7)
(1) Department of Communication, Universitas Islam Bandung, Indonesia , Indonesia
(2) Department of Communication, Universitas Islam Bandung, Indonesia , Indonesia
(3) Department of Communication, Universitas Islam Bandung, Indonesia , Indonesia
(4) Department of Communication, Universitas Islam Bandung, Indonesia , Indonesia
(5) Department of Communication, Universitas Islam Bandung, Indonesia , Indonesia
(6) Department of Communication, Bakrie University, Indonesia , Indonesia
(7) Department of Communication, Raden Fatah State Islamic University, Indonesia , Indonesia

Abstract

In times of crisis, outbreaks, or pandemics, the dissemination of accurate information by the government becomes paramount. This study investigates the efficacy of governmental counter-narratives in addressing misinformation during the COVID-19 pandemic, specifically focussing on their impact on debunking various hoaxes. The study analyses the performance of the Jabar Saber Hoaks work unit, operated by the Regional Government of West Java Province, Indonesia. Through regression analysis, which encompasses multiple linear regression models and partial correlation hypothesis testing, the research surveyed 5,000 users of Instagram and WhatsApp. The findings reveal the success of the government's counternarrative initiatives in combating widespread hoax dissemination. These counternarratives significantly contributed to reinstating credibility, educating the populace, offering alternative viewpoints, sustaining interest, and demonstrating diverse messaging effectiveness. The study underscores the critical role of credible and timely counternarratives in addressing misinformation during crises. In addition, it emphasises its influence in rebuilding trust in official pandemic-related communications, promoting adherence to safety guidelines such as the 3M campaign, and mitigating vaccine hesitancy.

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Authors

Septiawan Santana Kurnia
septiawan@unisba.ac.id (Primary Contact)
Zulfebriges Rahman Zul
Doddy Iskandar Cakranegara
Sandi Ibrahim Abdulah
Depi Agung Setiawan
Prima Mulyasari Agustini
Yenrizal Yenrizal
Author Biographies

Septiawan Santana Kurnia, Department of Communication, Universitas Islam Bandung, Indonesia

Septiawan Santana Kurnia holds the position of Lecturer specializing in communication, media, and journalism courses at the Faculty of Communication Sciences, Universitas Islam Bandung, West Java, Indonesia. He obtained his Doctorate in Communication from Padjadjaran University, West Java, Indonesia. He is the author of numerous publications on communication and journalism, accessible through Google Scholar.

Zulfebriges Rahman Zul, Department of Communication, Universitas Islam Bandung, Indonesia

Zulfebriges, Ph.D., serves as the Head of the Multimedia Laboratory at the Faculty of Communication Sciences, Bandung Islamic University (Unisba), Bandung, Indonesia. He has been a Lecturer at the Faculty of Communication Sciences, Bandung Islamic University, since 1994, focusing on Political Communication and Communication Psychology.

Doddy Iskandar Cakranegara, Department of Communication, Universitas Islam Bandung, Indonesia

Doddy Iskandar Cakranegara holds a Master's degree in Communication Science and has been teaching as a Lecturer at the Faculty of Communication Sciences, Bandung Islamic University (Unisba), Bandung, Indonesia, since 2004. His teaching interests encompass Digital Journalism, Information and Communication Technology, Multimedia, and Computer-Mediated Communications. Cakranegara is actively involved in research, particularly in the fields of digital journalism, environmental journalism, and the impact of social media.

Sandi Ibrahim Abdulah, Department of Communication, Universitas Islam Bandung, Indonesia

Sandi Ibrahim Abdullah graduated with a Master's degree in Communication Science from Bandung Islamic University, Indonesia. He actively engages in the Psychology for the Nation (Gibasa) community, dedicated to developing human resource potential.

Depi Agung Setiawan, Department of Communication, Universitas Islam Bandung, Indonesia

Depi Agung Setiawan earned a Master's degree in Communication Science from Bandung Islamic University, Indonesia. He has received several certificates in fact-checking training conducted by various national and international institutions. Setiawan actively contributes articles on hoax prevention issues in online media channels.

Prima Mulyasari Agustini, Department of Communication, Bakrie University, Indonesia

Prima Mulyasari Agustini holds a Doctorate in Communication Science from Universitas Padjajaran, Indonesia, and a Master of Science in Management Science from the same university. She is a certified Specialist in International Communication from AAPM and serves as an Associate Professor in the Master of Communication Science Programme. Agustini's research focuses on marketing communication, media, and branding, evident through her academic publications accessible on Google Scholar.

Yenrizal Yenrizal, Department of Communication, Raden Fatah State Islamic University, Indonesia

Yenrizal obtained his Doctorate in Communication Studies from Raden Fatah State Islamic University (UIN) Palembang, Indonesia. He completed his doctoral program at Padjadjaran University, Bandung, Indonesia, specializing in Environmental Communication. Yenrizal's research interests encompass various studies in environmental communication, and further information about his academic work is available on Google Scholar.

Kurnia, S. S., Zul, Z. R., Cakranegara, D. I., Abdulah, S. I., Setiawan, D. A., Agustini, P. M., & Yenrizal, Y. Effect of Counter-Narratives and Credibility of Sources on Emotional Response: A Study of Instagram and WhatsApp Followers. Journal of Intercultural Communication, 24(1), 161–173. https://doi.org/10.36923/jicc.v24i1.170

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