Effect of Biographical Variables on Employees' Adaptation to Intercultural Communication in a University of Technology
Abstract
Effective intercultural communication is one possible way of improving intercultural competency and ultimately assisting an organisation to achieve success. Employees from different cultural backgrounds are required to adapt and accommodate each other in intercultural communication interactions. Therefore, this article sought to establish the effects of biographical variables on employees at a university of technology. An online self-administered questionnaire was used to collect quantitative data. A total of 294 respondents completed the questionnaire. Likert items were used to obtain responses to the questions, and SPSS software was used to analyse the data. The findings showed that biographical variables such as education, age, language, race, and country of origin do not influence the adaptation to intercultural communication, competence in intercultural communication, the impact of culture on communication, recognition, and understanding of cultural differences, intercultural communication as a source of team cohesion and improvement of intercultural communication. Additionally, the findings showed that women and men perceive the above intercultural communication variables in the same way. The article advocates for the continuous enhancement of intercultural communication.
Full text article
References
Acharya, A. S., Prakash, A., Saxena, P., & Nigam, A. (2013). Sampling: Why and how of it. Indian Journal of Medical Specialties, 4(2), 330-333. https://doi.org/10.7713/ijms.2013.0032
Arasaratnam, L.A. (2013). 'Intercultural communication competence'. In A. Kurylo (ed). Intercultural communication: Representation and construction of culture (Chapter 3, 47-68). Los Angeles, CA: SAGE.
Arasaratnam, L.A. & Doerfel, B. (2005). Sensation-seeking intercultural communication competence: A model test. International Journal of Intercultural Relations. 35(2):266–233. https://doi.org/10.1016/j.ijintrel.2010.07.003
Arasaratnam, L.A., Banerjee, C. & Dembek, K. (2011). The integrated model of intercultural communication competence (IMICC). Australian Journal of Communication. 37(3):103. https://doi.org/10.4135/9781544304106.n3
Beamer, L. 2016. Learning intercultural communication competence. The Journal of Business Communication, 29(3), 205–303. https://doi.org/10.1177/002194369202900306
Beerkens, R, Le Pichon-vorstman, E, Supheert, R, & Thije, J.T. (Eds) (2020). Enhancing intercultural communication in organisations: Project advisers. Routledge. https://doi.org/10.4324/9781003006794
Bhandari, P. (2020). “What is qualitative Research? Methods & examples”. http//www.scribbr.com/methodology/qualitative-research (Accessed on 13 Dec 2017)
Creswell, J.W. & Plano Clark, V.L. (2011). Designing and conducting mixed methods research. Washington DC: SAGE Publications.
Daft, R.L. (2006). Organisation theory and design. Cengage Learning.
David, M. & Sutton, C.D. (2004). Social research: The basics. Thousands Oaks: SAGE Publications. Diverse organisation: the case of Tshwane University of Technology. Doctoral Dissertation, North
Ellis, S.M. & Steyn, H.S. (2003). Practical significance (effect sizes) versus or in combination with statistical significance (p-values). Management Dynamics, 12(4), 51–53.
Fasset. (2013). Cultural diversity in the workplace handbook. Faranani Facilitating Service Pty Ltd.
Gardenswartz, L. & Rowe, A. (2003). Diverse teams at work. Burr Ridge, IL: Irwin.
Gardenswartz, L., & Rowe, A. (2009). The effective management of cultural diversity. Contemporary leadership and intercultural competence: Exploring the cross-cultural dynamics within organizations, 35-43. https://doi.org/10.4135/9781452274942.n4
Gass, H. (2005). Attention when? An investigation of the ordering effect of input and interaction. Studies in second language acquisition, 27(1), 1–31. https://doi.org/10.1017/S0272263105050011
Gentry, W. A., Booysen, L., Hannum, K. M., & Weber, T. J. (2010). Leadership responses to a conflict of gender-based tension: A comparison of responses between men and women in the US and South Africa. International Journal of Cross-Cultural Management, 10(3), 285-301. https://doi.org/10.1177/1470595810384588
Ghasemi, A. A., & Ahmadian, M. (2023). Research into Intercultural Communicative Competence: A Model Test. Journal of Intercultural Communication, 23(2), 75–87. https://doi.org/10.36923/jicc.v23i2.75
Gudykunst, W.B. (2005). Theorizing about intercultural communication. London: SAGE Publications.
Gumede, M. (2016). The impact of cultural diversity on organisational performance and success (Master’s dissertation, University of KwaZulu-Natal).
Hayles, V. R. (2013). Communicating about diversity and inclusion. Diversity at work: The practice of inclusion, 55-90. SAGE Publications. (Accessed 20 September 2018) https://doi.org/10.1002/9781118764282.ch2
Hayles, V.R. (2009). Diversity at the workplace. HRM Review, August: 36–40. SAGE Publications. (Accessed on 12 Oct 2018)
Healy, L.M. (1997). International dimensions of diversity: Issues for the social agency workplace. Journal of Multicultural Social Work, 4(4), 97–116. https://doi.org/10.1300/J285v04v04n0407
Henderson, J.K. (2010). The implications of language boundaries on the development of trust in international management teams. In M. Saunders, D. Skinner, G. Dietz, N. Gillespie & R. Lewicki (Eds.), Organisational trust: A cultural perspective (pp. 358-382). New York, NY: Cambridge University Press. https://doi.org/10.1017/CBO9780511763106.015
Hyde, H.A, M. & Kullman, J. (2004). Intercultural communication: An advanced resource book. London: Routledge.
Jandt, F.E. (2004). Intercultural communication: A global reader. London: SAGE Publications.
Kiss, G. (2008). A theoretical approach to intercultural communication. Aarms Communication, 7(3), 435.
Kiss, G. (2008). A theoretical approach to intercultural communication. Communication. 7(3), 435–443.
Klein, M.D. & Chen, D. (2001). Working with children from culturally diverse backgrounds. Albany: Delmar Thomson.
Lieberman, D. & Gamst, E. (2015). Intercultural communication competence revisited: Linking the intercultural and multicultural fields. International Journal of Intercultural Relations, 48(3), 17-19. https://doi.org/10.1016/j.ijintrel.2015.03.007
Littlejohn, S.W. & Foss, K.A. (2009). Encyclopaedia of communication theory. Thousand Oaks, CA: SAGE Publications. https://doi.org/10.4135/9781412959384
Macleod, C. & Mathews, A. (2012). Cognitive bias modification approaches to anxiety. Annual Review of Clinical Psychology. 8:189–217. https://doi.org/10.1146/annurev-clinpsy-032511-143052
Mahlari, L.P. (1996). Intercultural communication in the Johannesburg public library. Master’s dissertation, Rand Afrikaans University, Johannesburg.
Maree, K. (2011). First steps in research. Pretoria: Van Schaik.
Martin, J.N & Nakayama, T.K. (2013). Intercultural communication in contexts. 6th edition. New York: McGraw-Hill.
Mazibuko, J.V., & Govender, K.K. (2017). Exploring workplace diversity and organisational effectiveness: A South African exploratory case study. SA Journal of Human Resource Management/SA Tydskrif vir Menslikehulpbronbestuur, 15(0), a865. https://doi.org/10.4102/sajhrm.v15i0.865
Mcmillan, J.H. & Schumacher, S. (2006). Research in education: A conceptual introduction (4th edition). Boston: Pearson.
Mmope, P.P. (2016). Integrated intercultural employee communication for line management in transformed universities in South Africa. Doctoral thesis, North-West University, Potchefstroom.
Mushaathoni, M. (2021). Assumptions motivating a framework to enhance intercultural communication within a diverse organisation: the case of Tshwane University of Technology (Doctoral dissertation, North-West University (South Africa)). Neuliep, J.W. (2006). Intercultural communication: A contextual approach. Thousand Oaks, CA: SAGE Publications
Neuliep, J.W. (2009). Intercultural communication: A contextual approach. London: SAGE
Nhlapo, M.E. (2013). Intercultural communication in information systems development teams. Dissertation: North-West University.
Oppenheimer, D. B. (1992). Negligent discrimination. U. Pa. L. Rev., 141, 899. https://doi.org/10.2307/3312446
Publications.
Rana, Ritu. (2013). Effective Communication in a Diverse Workplace (February 27, 2013). International Journal of Enhanced Research In Management and Computer Applications, 2(2).
Sadri, H.A. & Flammia, M. (2011). Intercultural communication: A new approach to international relations and global challenges. New York: The Continuum International Publishing Group.
Samovar, L.A. & Porter, R.E. (2007). Intercultural communication. Wadsworth-Thomson Learning.
Santos, C., & Rozier-Rich, S. (2009). Travel Writing as a Representational Space:“Doing Deviance”. Tourism Culture & Communication, 9(3), 137-150. https://doi.org/10.3727/109830409X12596186103833
Schrum, M. L., Johnson, M., Ghuy, M., & Gombolay, M. C. (2020, March). Four years in review: Statistical practices of likert scales in human-robot interaction studies. In Companion of the 2020 ACM/IEEE International Conference on Human-Robot Interaction (pp. 43-52). https://doi.org/10.1145/3371382.3380739
Schweiger, D. M., Atamer, T., & Calori, R. (2002). Transnational project teams and networks: making the multinational organization more effective. Journal of World Business, 38(2), 127-140. https://doi.org/10.1016/S1090-9516(03)00006-3
Sjuchro, D. W. (2023). Trend Research Of Rural Broadcasting On Communication Science Based On Bibliometric Approach. Journal of Intercultural Communication, 23(1), 33–44. https://doi.org/10.36923/jicc.v23i1.110
Smit, P.J., Cronje, G.J., Brevis, T., & Vrba. (2011). Management principles: A contemporary edition for Africa. Cape Town: JUTA.
Spitzberg, K.B. (1993). Communication competence and interpersonal communication. San Diego State University.
Steinberg, S. (2007). Communication studies: An Introduction. Cape Town: JUTA.
Steurer, R., Langer, M. E., Konrad, A., & Martinuzzi, A. (2005). Corporations, stakeholders and sustainable development I: a theoretical exploration of business–society relations. Journal of Business Ethics, 61, 263-281. https://doi.org/10.1007/s10551-005-7054-0
Thompson, N. (2018). Effective communication: A Guide for People's professions. Mcmillan International Higher Education.
Ting-Toomey, S., & Dorjee, T. (2014). Language, identity, and culture: Multiple identity-based perspectives. The Oxford handbook of language and social psychology, (27-45). Oxford University Press. https://doi.org/10.1093/Oxfordhb/9780199838639.013.013
Varonis, E. (2007). Non-native/non-native conversations: A model for negotiation of meaning, Applied Linguistics. 6:71–90. https://doi.org/10.1093/applin/6.1.71
Authors
Copyright (c) 2023 Maria Mushaathoni

This work is licensed under a Creative Commons Attribution 4.0 International License.
This journal provides immediate and free open access to all its content and is distributed under the terms of the Creative Commons Attribution 4.0 International License (CC BY 4.0). This means readers are permitted to read, download, copy, distribute, print, search, or link to the full texts of articles, or use them for any other lawful purpose, without asking prior permission from the publisher or the author, as long as proper attribution is given. This policy is consistent with the Budapest Open Access Initiative (BOAI) definition of open access.
Article Details
How to Cite
Most read articles by the same author(s)
- Maria Mushaathoni, Workers’ Perceptions Regarding Approaches To Intercultural Communication In The Workplace: A Study In A South African University , Journal of Intercultural Communication: Vol. 24 No. 1 (2024)
- Phethani Progress Mudau, Itani Peter Mandende , Maria Mushaathoni, Indigenous language preservation: A study of the Tshivenḓa speech community in South Africa , Journal of Intercultural Communication: Vol. 24 No. 4 (2024)
- Maria Mushaathoni, An Intercultural Communication Management Framework For Culturally Diverse Organisations , Journal of Intercultural Communication: Vol. 25 No. 4 (2025)