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Open Access Article Intercultural Communication

Colonial Propaganda In The Belgian Congo Through Postage Stamps (1894–1960): A Quantitative Content Analysis

Antonio Prieto-Andrés, Cayetano Fernández-Romero, María Luisa Sierra
1-17
Abstract Views : 14861
Download :5823
10.36923/jicc.v25i2.1084

Abstract: Despite extensive scholarship on colonial propaganda, the use of postage stamps as tools of imperial messaging remains underexplored. This study aims to examine how Belgium employed postage stamps to construct and disseminate propagandistic narratives about its African colony, the Belgian Congo. Using quantitative content analysis, the research analyses a corpus of 149 stamps issued between 1894 and 1960, tracing how visual themes evolved... [...] Read more

Open Access Article Intercultural Communication

News Media Coverage of The South African BRICS Summit Through Indigenous Languages: A Framing Analysis of SABC Mafhungo X Account

Fulufhelo Oscar Makananise
17-28
Abstract Views : 4299
Download :626
10.36923/jicc.v25i1.1006

Abstract: For several decades, the use of the internet to frame stories has posed significant challenges for conventional media houses globally, including in South Africa. Moreover, what remains largely unexplored is the impact of using Indigenous languages to cover international events on social media platforms in South Africa. To address this research gap, this study examines the framing strategies employed by the South African Broadcasting... [...] Read more

Open Access Article Intercultural Communication

The Significance of Postcolonial Studies for The Cognitive, Socio-Affective, And Procedural Objectives In Multicultural Foreign Language Teaching

Volker Raddatz
100-108
Abstract Views : 1882
Download :377
10.36923/jicc.v24i1.561

Abstract: The study of postcolonial literature and culture corresponds with recent developments in the didactics of foreign language teaching at the advanced secondary school level and, for that matter, at the university level as well. This article aims to highlight three significant interfaces connecting postcolonial and didactic discourse. Firstly, the challenge posed by the "center" to the "periphery" implies a radical change in perspective and... [...] Read more

Open Access Article Communication

A Contemporary Adaptation of Shakespeare’s Plays in Al Bassam’s The Arab Shakespeare Trilogy

Muawiyah Yassin Bani Yassin, Nasaybah Awajan
45-56
Abstract Views : 4518
Download :678
10.36923/jicc.v25i1.1017

Abstract: This study examines Sulayman Al Bassam’s adaptations of Shakespeare’s Hamlet, Richard III, and Twelfth Night, analyzing how his reworkings critique political leadership in the contemporary Arab world and deconstruct the Western discourse on Islamic terrorism. Al Bassam utilizes the disruptive elements in Shakespeare’s original works to engage with issues of religious extremism, Western opportunism, and authoritarianism in Arab/Muslim... [...] Read more

Open Access Article Cultural Studies

Role of Rocks in Defining the Characters in Isabella Hammad’s The Parisian (2019)

Nasaybah Awajan
82-92
Abstract Views : 1669
Download :358
10.36923/jicc.v24i2.544

Abstract: The current study looks at the metaphors for rocks in Isabella Hammad's novel The Parisian (2019 ). It seeks to demonstrate how Isabella Hammad employs rock analogies to describe and provide an understanding into her characters, Midhat, Jamil, and Fatima. Midhat, who studied abroad, has a hyphenated identity and is portrayed as a compromise—less resistant, delicate, and adaptable. The inverse of the properties of the rocks/stones. The other... [...] Read more

Open Access Article Cultural Studies

“Verdant, Green, Lush:” Aboulela’s Depiction Of The Nile In River Spirit

Shireen H. Alkurdi, Yousef Abu Amrieh
161-169
Abstract Views : 1096
Download :396
10.36923/jicc.v25i4.1293

Abstract: This paper aims to examine how the Arab-British novelist Leila Aboulela portrays the distinctive relationship between her protagonist, Akuany, and the Nile in her recent novel, River Spirit (2023), set during the Mahdist Revolution (1881–1898). This study employs the geocritical approach to examine the interaction between physical spaces and human experiences, highlighting how landscapes influence identity and memory. It analyzes the river... [...] Read more

Open Access Article Communication

Process of Inclusion of Students From Ethnic Communities In Conventional University Education

River Chávez Santos, Yuri Reina Marín, Angelica María Carrasco Rituay, Einstein Sánchez Bardales,...
97-114
Abstract Views : 3058
Download :1058
10.36923/jicc.v24i4.920

Abstract: This study aimed to analyze the inclusion process for students from the Awajún and Wampis ethnic communities within conventional university education in Peru. A case study design with an interpretative qualitative approach was employed. Data were collected using semi-structured, in-depth interviews with five students—three from the Awajún community and two from the Wampis community—selected through convenience sampling. Additionally, two life... [...] Read more

Open Access Article Intercultural Communication

Political Campaign Ethics on Twitter Based on Local Ethnic in Indonesia

Syukri Syukri, Dadang Hidayat, Atwar Bajari, Hafied Cangara
109-116
Abstract Views : 1583
Download :609
10.36923/jicc.v23i3.130

Abstract: The purpose of the study is to examine opportunities in terms of the ethics of political campaigns based on the philosophy of local ethnic Bugis during the 2018 election of the Governor of South Sulawesi on Twitter. The study used a quantitative research design using a survey method. In the study, descriptive content analysis was applied to define the narrative of political campaign ethics based on Bugis's Philosophy on Twitter. The research... [...] Read more

Open Access Article Linguistics and Language

Headlines and Hegemony: Unraveling Ideological Narratives in Arab and Western Media's Portrayal of Arab Women

Bushra Sabah, Azianura Hani Shaari, Ashinida Aladdin
82-94
Abstract Views : 3168
Download :1098
10.36923/jicc.v23i4.315

Abstract: This study investigates the ideologies and strategies used in the news discourse on Arab women. Initially, it aims to analyze the macro strategies and then highlights the micro strategies used to achieve the macro strategies proposed by van Dijk. It also identifies the ideologies of the selected newspapers regarding Arab women. Four newspapers were selected: the Washington Post, Daily Mail, Arab newspaper, and Gulf Times. The findings reveal... [...] Read more

Open Access Article Intercultural Communication

Rewriting Chinese Women through Western Eyes: A Postcolonial-Feminist Re-reading of Pearl S. Buck’s All Men Are Brothers

Zichen Zhao
83-92
Abstract Views : 2292
Download :1759
10.36923/jicc.v25i3.1168

Abstract: This study examines Pearl S. Buck’s English translation of Shui Hu Zhuan (All Men Are Brothers) through a contextual, paratextual, and textual lens, with particular focus on her ideological positioning as a Western female translator depicting Chinese women. Grounded in postcolonial feminist theory, the research aims to explore how Buck’s bicultural identity and ideological stance influenced her translation choices, especially in the... [...] Read more

Open Access Article Communication Linguistics and Language

Online Pravda’s Communicative Intentions Regarding the War in Ukraine: A CDA-Based Study of the Website’s Opinion Articles

Mohammed El-Astal, Abdulaziz Al-Mutawa
26-36
Abstract Views : 1573
Download :346
10.36923/jicc.v24i2.575

Abstract: This research paper, based on Critical Discourse Analysis (CDA), aimed to uncover how the opinion articles published on Pravda.ru discursively depicted the war in Ukraine and the parties involved. To achieve this, two elements of CDA analysis, namely presupposition and structural opposition, were examined. The first element was scrutinized to determine how Pravda.ru depicted the war in Ukraine (RQ1), while the second element was analyzed to... [...] Read more

Open Access Article Intercultural Communication

Filipino Americans and the Glass Ceiling: A Quantitative Analysis of Cultural Adherence, Assertiveness, and Management

Abby Hamilton, Daniel G. J. Kuchinka
66-76
Abstract Views : 5981
Download :1201
10.36923/jicc.v22i4.45

Abstract: With a sample of 473 Filipino Americans in 35 states in the United States, this quantitative study was designed to investigate factors which surround Filipino Americans’ glass ceiling challenges in attaining higher-level positions in the workplace. The investigation explored the related variables, including years of management experience, adherence to two dimensions of Filipino cultural values (interpersonal norms and conservatism), and... [...] Read more

Open Access Article Gender Studies

Experiences and Agency of South African Black Rural Women of KwaZulu-Natal Province, South Africa

Thenjiwe Meyiwa, Thabisile Bellinda Maphumulo, Madoda Cekiso
107-115
Abstract Views : 274
Download :47
10.36923/jicc.v26i2.1375

Abstract: This article seeks to highlight the experiences and agency of KwaZulu-Natal women through the theoretical lenses of African Feminism and the Sustainable Livelihoods Approach (SLA), foregrounding intersectional dynamics of gender, class, and rurality. The paper explores how rural women negotiate structural poverty, climate vulnerability, gender inequality, and socio-cultural constraints while exercising agency in livelihood strategies. Hence,... [...] Read more

Open Access Article Cultural Studies Linguistics and Language

A Corpus-based Evaluation of English-Mandarin Cultural References between Fansubbing and Official Subtitling

Yadan Zhang, Omer Hassan Ali Mahfoodh, Debbita Ai Lin Tan
109-119
Abstract Views : 3258
Download :803
10.36923/jicc.v24i1.291

Abstract: There has been considerable interest in subtitling strategies in the translation of cultural references. However, there is a lack of studies on subtitling in the Chinese context. The purpose of this study is to compare the subtitling strategies used by fansubbers and official subtitlers when dealing with cultural references in translated Mandarin subtitles. The results showed that 228 cultural references had been found in the two films: The... [...] Read more

Open Access Article Cultural Studies Intercultural Communication

Awajún Pottery, Gender, and Transformation: From Social Prestige to Market Logic

Alondra Oviedo, Alex Melendez, Stefany Zabarburu, Erick Abanto López
104-115
Abstract Views : 1791
Download :515
10.36923/jicc.v25i3.1157

Abstract: Pottery making among the Awajún has historically been a feminine practice that intertwined technical expertise, symbolic prestige, and community legitimacy. In recent decades, however, this practice has been reshaped by market-oriented logics and "cultural rescue" initiatives that have altered its original meanings and social functions. This study explores how the transformation of traditional Awajún pottery, historically a ritual, feminine,... [...] Read more

Open Access Article Education Intercultural Management

Analysis of Intercultural Bilingual Education In Indigenous Communities: A Case Study In Regular Basic Education

River Chávez Santos, Yuri Reina Marín, Einstein Sanchez Bardales, Omer Cruz Caro, Angelica María...
218-236
Abstract Views : 4215
Download :1614
10.36923/jicc.v25i2.1138

Abstract: Intercultural Bilingual Education (IBE) seeks to provide an educational experience that respects and values the cultural and linguistic diversity of indigenous peoples. This study aimed to analyze the implementation of IBE across initial, primary, and secondary education levels in indigenous communities of the Amazon region. A qualitative methodology was employed, involving interviews with teachers at all three educational levels,... [...] Read more

Open Access Article Cultural Studies

Interplay of Culture Mixing Aversion and Acculturative Flourishing: An Exploration among Mainland Chinese Sojourners in Hong Kong

Frank Tian-fang Ye, Emma E. Buchtel, Xiaozi Gao
18-27
Abstract Views : 2343
Download :695
10.36923/jicc.v24i1.245

Abstract: This research investigates the impact of disgust towards culture mixing on acculturation and life satisfaction among mainland Chinese sojourners adapting to life in Hong Kong. In Study 1, drawing from previous research, we developed a measurement tool for assessing disgust towards mainland China-Hong Kong culture mixing and validated it in a sample of mainland Chinese students. We then conducted two longitudinal studies (Study 2 and 3) to... [...] Read more

Open Access Article Communication

Western Balkans: It’s Complicated An Inter-ethnic Communication Interdisciplinary Examination

Blerim Limani, Driton Majlichi, Mehmet Aslan, Shalva Kikalishvili, Daniel Brown
132-143
Abstract Views : 2292
Download :510
10.36923/jicc.v24i1.324

Abstract: The western Balkans are persistently grappling with its unfavorable inter-ethnic reputation. Although political toleration has been consistently proposed as a solution for inter-ethnic tensions, this paper argues for the adoption of the Coordinated Management of Meaning (CMM) framework, offering a fresh perspective to an old problem. Rooted in the 'communication perspective', CMM provides a crucial platform for stakeholders to interact... [...] Read more

Open Access Article Intercultural Communication

Analyzing “Threat” in Asylum Reception: Context, Materiality and Institutional Texts in High-Stakes Intercultural Communication

Eila Isotalus
58-71
Abstract Views : 1234
Download :358
10.36923/jicc.vi.1269

Abstract: Traditional theories of intercultural communication often overlook the multiplicity of interpretations and the influence of power, materiality, and institutional structures on everyday interactions. In high-stakes environments such as asylum reception, communication is shaped by broader political, economic, and social systems that structure both professional practices and interpersonal relations. This study examines how intercultural... [...] Read more

Open Access Article Intercultural Communication

The Role of Political Public Relations In Enhancing Voter Engagement: 2020 Jordanian Parliamentary Election As A Case Study

Sarah Ahmad Okour, Khalaf Lafee Alhammad
57-73
Abstract Views : 3691
Download :456
10.36923/jicc.v25i2.1063

Abstract: Why do political messages so often fail to persuade voters and increase voter turnout, and what does this reveal about voter decision-making? In Jordan, scholars and journalists have long highlighted the challenges associated with low voter turnout in parliamentary elections. However, the media framing techniques intended to engage voters, the reasons these frames have failed—particularly in mobilizing youth participation in the 2020... [...] Read more

Open Access Article Special Collections Intercultural Communication And Professional Practice...

The Development of International Students’ Career Competencies Through Language Learning

Katrine Sonnenschein, Dr. Ragnhild Wiik
14-22
Abstract Views : 1827
Download :455
10.36923/jicc.vi.1231

Abstract: A large number of international students consider pursuing a career in Norway after completing their studies in the country. This study investigated the significance of learning Norwegian for international business school students’ career competencies in relation to working in Norway. A qualitative approach was employed, using semi-structured individual interviews and thematic analysis. The sample comprised 15 first-year international... [...] Read more

Open Access Article Intercultural Communication

Reducing Ethnocultural Bias in Assessing Students’ Intercultural Competence: An Emic-Etic Approach

Susan Goldstein
18-29
Abstract Views : 4508
Download :779
10.36923/jicc.v25i2.1069

Abstract: Intercultural competence (ICC) is now widely recognized as essential to living and working in an increasingly globalized and multicultural world. As a result, considerable attention and resources are devoted to programs for enhancing and assessing ICC, particularly within post-secondary institutions. Concomitantly, these efforts have spurred a massive increase in the volume of publications focused on fostering students’ ICC.  Yet, recently,... [...] Read more

Open Access Article Intercultural Communication

“But it’s truly aggravating and depressing”: Voicing counter-expectancy in US–Philippines service interactions

Yau Ni Wan
95-105
Abstract Views : 2765
Download :921
10.36923/jicc.v23i4.344

Abstract: Intercultural competence is essential in a globalized business environment, where successful cross-border transactions rely on effective cross-cultural communication. Interactions between US customers and Filipino customer service representatives (CSR) in call centers are one example where intercultural competence is required. This study examines the use of counter-expectancy expressions in call center complaint calls by American consumers... [...] Read more

Open Access Article Intercultural Communication

The Use of Taboo Language in Tshivenḓa: Cultural Restrictions, Social Implications, and Changing Perspective

Mudau Mbulaheni
167-189
Abstract Views : 1617
Download :468
10.36923/jicc.v25i3.1148

Abstract: This study examines the use and perception of taboo language in Tshivenḓa-speaking communities, with a focus on how cultural norms, social expectations, and digital communication shape linguistic behaviour. The aim is to explore the social and generational dynamics influencing taboo expressions, particularly in the context of evolving communication norms brought about by modernisation and social media. Rooted in Sociolinguistic Theory, the... [...] Read more

Open Access Article Intercultural Communication

Language Learning And Peace: Does Multilingual Experience Contribute To Reducing Nationalistic Sentiments? A Structural Equation Model And Fuzzy Set Analysis

Yuzhe Gary Sun, Susanne M Reiterer
72-88
Abstract Views : 1419
Download :422
10.36923/jicc.v25i4.1251

Abstract: Amid the resurgence of exclusionary nationalism and intercultural tensions, understanding how linguistic diversity shapes social attitudes has become increasingly vital. This study investigates how multilingual experience influences nationalism-related affective orientations among Chinese participants, focusing on the ways in which multilingual exposure interacts with mental aggression and intercultural communicative attitudes to shape... [...] Read more

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JICC - Journal of Intercultural Communication
This is an open-access article distributed under the terms of the Creative Commons Attribution 4.0 International License.
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